Emerging insightLIVE
07
Responsibility ends at the interface.
Four functions describe the same bottleneck, but name three different owners.
12Evidence points
4Features
hochrelevance
Organizational Discovery at Scale
See what your organization really knows.
Focused email interviews make operational reality visible. Across teams, roles, locations and languages.
The result: validated hypotheses, newly discovered fields of action, reliable root causes and a clear management agenda.
EU data processingNo subscriptionExport & Deletion
Finance“…double check…”
Operations“…unclear handover…”
85%Participation in the pilot
3Language configurations
10Root-Cause-Cluster
11prioritized measures
A small, multilingual pilot. Real campaign data, presented in aggregate form.
01 · The blind spot
The crucial insights are already in your organization.
The question is how much of it you achieve. Classic current surveys and interviews create depth, but only reveal a section of the existing knowledge, lived experiences and different perceptions.
If you select individual ones
You talk to the obvious stakeholders. Distributed knowledge, divergent perceptions and quiet dissenting voices easily remain invisible.
If you question everyone
Scheduling, interview time and evaluation grow faster than the project budget and available expert time.
heyChange makes knowledge, experiences and perceptions widely accessible.Validate hypotheses. Deepen signals. Decide clearly.
Survey or heyChange?A survey scales questions.
A survey scales questions.
heyChange scales asking.
Quantify what is known
Questions, categories and answer options are determined before the start. Ideal when it is already clear what should be measured.
Explore openly and deepen in a targeted manner
People answer in their own words. Relevant signals trigger queries and make even the unexpected usable systematically.
Discover
What don't we know yet?
Make unknown patterns, needs and causes visible.Validate
Are our assumptions correct?
Test hypotheses across functions, roles and groups.Measure impact
What has actually changed?
Compare before and after and evaluate the impact of measures.02 · The method
Of distributed knowledge
to a clear agenda.
heyChange conducts the preparatory discussions. Your experts retain hypothesis, judgment and decision.
Set frame
Define goal, hypotheses, target groups and success criteria.
Interviewing
Multilingual email conversations with targeted queries.
Structure
Consolidate evidence, anonymize it and examine contradictions.
Decide
Export root causes, fields of action and raw data.
Complete
End campaign, hand over data and delete as agreed.
Email Interview · Example
A familiar channel.
A conversation with depth.
Participants respond directly via email. heyChange recognizes relevant signals, asks specific questions and ends the conversation as soon as the statement is reliable.
KAMPAGNE · PROCESS DISCOVERY
Handovers in the ordering process
Operations · anonymizedh_
heyChangean Operations
Which handover in the ordering process costs you the most time in everyday life?
OP
Operationsan heyChange
Most of the time information from sales is missing. Then we clarify everything via Teams or Excel.
h_
heyChangeFollow-up 1 von 3
How do you recognize early on that information is missing?
OP
Operationsan heyChange
When orders come back or questions are asked multiple times.
h_
heyChangeFollow-up 2 von 3
Who solves the deviation today and where is it documented?
OP
Operationsan heyChange
That depends on the individual case. There is no fixed responsibility.
h_
heyChangeFollow-up 3 von 3
What would the handover noticeably improve for you?
OP
Operationsan heyChange
A common mandatory data set and a clear owner. It's good that we were able to go through this in a structured manner.
✓
Conversation completedThe statement is reliable and was condensed anonymously.
03 · For your responsibility
For people who want change
responsible.
For consultants
More evidence.
More time for judgment.
Expand your discovery without tying up valuable project time for scheduling, meeting notes and initial structuring.
The partner campaign plan ↗- 01Methodology and hypotheses remain yours
- 02More perspectives with the same project capacity
- 03Redacted raw data for your own analysis
- 04White label ready for individual projects and portfolios
For transformation teams
Base change on the reality of the organization.
Validate assumptions about readiness, dependencies, and resistance before they become actions and rollout plans.
Validate transformation ↗- 01Test hypotheses across the organization
- 02Recognize differences between functions and locations
- 03Make resistance and dependencies visible early on
- 04Prioritize interventions based on robust evidence
For process management
Make the lived process visible.
Capture exceptions, handoffs, and workarounds across roles and functions, even where documentation and reality diverge.
Open up the process landscape ↗- 01Compare the target process and lived practice
- 02Identify breaks and root causes across functions
- 03Uncover unclear responsibilities and handoffs
- 04Prioritize improvement backlogs based on evidence
For HR
Understand what people need in change.
Make experiences, expectations and moods visible across groups without reducing people to a permanent profile.
Open up perspectives ↗- 01Understand change readiness and acceptance in a differentiated manner
- 02Free text instead of predetermined answer logic
- 03Anonymized patterns instead of individual evaluation
- 04Derive fields of action for communication and empowerment
For management
A reliable picture of the situation.
Without months of survey.
Condense knowledge and perceptions from the organization into a basis for decision-making before important decisions are made.
Create situation report ↗- 01Align strategic assumptions with operational reality
- 02Identify blind spots and opposing voices early
- 03Prioritize areas of action based on evidence and impact
- 04Clear basis for management and consulting work
04 · Use cases
Where broad perspectives
create better decisions.
Discover openly, validate assumptions broadly or prove the effect of a measure.
Process Discovery
Understand the lived process, not just the documented one.
Process Validation
Review process assumptions across roles and functions.
Impact Assessment
Record what has really changed before and after a measure.
Transformation
Make willingness, resistance and dependencies visible.
Software, ERP & AI
Capture requirements, opportunities and adoption risks before rollout.
Customer Insight
Don't just let customers rate it, but understand why.
Service & Product
Openly deepen needs, points of friction and product opportunities.
Integration & Sourcing
Secure operational reality before responsibility changes.
05 · Example campaign
Of 11 conversations
to the management agenda.
The findings presented are based on an anonymized e-commerce pilot. Statements were condensed, roles and identifying details were removed.
PRE-LAUNCHNo evidence available yet
00
No evidence yet. The campaign is prepared.
Six out of eight functions are in scope. Nine hypotheses and the interview logic are prepared. Evidence strength is only calculated once answers are available.
✓ hypotheses prepared✓ Target groups defined○ Invitations pending○ Evidence pending
Emerging themesClick for details
THEME 01Evidence strength: high
Fragile partner data creates recurring rework.
Several statements link schema changes, lack of ownership and silent data errors.
observation
Changes in external partner data repeatedly lead to manual rework and unnoticed data loss.
Root-Cause-Hypothese
There is a lack of clear ownership and a binding change process for central data pipelines.
Next step
Establish pipeline ownership, standardize schema changes, and automate drift alerts.
06 · Pilot
“It’s amazing what this campaign has made visible in such a short time and with so little effort.”
Paraphrased stakeholder feedback · Anonymized pilot
Known things confirmed.
Crucial discovered.
Eleven open email conversations provided 251 structured signals. heyChange condensed them into ten root cause clusters and eleven prioritized measures. These included well-known topics, but also management findings that could be worked on immediately and that would otherwise not have become visible in this time and with this effort.
11/13Reply · 85%251structured signals10 → 11Root Causes → Measures
Selected voicesTranslated appropriately and anonymized
“We need clearer direction, or at least a clear shared understanding of it.”
"When employees leave, documents, connections and access are left behind in personal profiles. Cleaning up takes time."
"The handover appears structured. However, there is no common, reliable documentation for setup, environment and acceptance criteria."
07 · Campaign plans
What do you wish
make it visible?
Configure an initial campaign. You will immediately receive a non-binding investment framework.
1Goal2Scope3Result4estimate
08 · Trust through limitations
A campaign.
A clear data lifecycle.
No permanent employee profile. Not a data graveyard. No ongoing subscription.
EU processing
Processing in a defined European infrastructure.
Anonymization
Identifying metadata and references in answers will be removed.
Full surrender
Findings and edited raw data are available for further work.
Defined ending
After export and completion, campaign data will be deleted as agreed.
Your organization already knows the answer.